Privacy Policy

Advertising and Data Usage

We may collect and use certain personal information to improve the relevance and effectiveness of our advertising campaigns. This allows us to deliver more tailored content, offers, and promotions that match your interests.

Types of Data Collected

The information we may collect includes, but is not limited to:

Name, email address, and phone number
Geographic location data (e.g., city, region)
Purchase history and transaction details
Website engagement and browsing behaviour (such as pages viewed, forms submitted, or actions taken)

How We Collect Data

We collect this information through:
Website forms you choose to complete (e.g., contact or sign-up forms)
Cookies and similar tracking technologies
Records of your purchase history and interactions with our services
Engagement with our website, advertisements, or email communications

Purpose of Data Collection

We use this information to:

Personalise ads and offers you see through advertising-related platforms
Improve the relevance and performance of our marketing campaigns
Measure the effectiveness of our advertising and identify areas for improvement
Provide you with a better overall user experience

How We Use Data

The data collected may be used to create audience segments for digital advertising campaigns, which helps us:

Reach people who have previously interacted with our website or services
Find new audiences with similar interests or behaviours
Deliver ads that are more aligned with your preferences and needs

We do not sell your personal data. Any use of data is carried out in compliance with applicable privacy and data protection laws.